10 Proven Solutions To Avoid Business Failure

Here are some of the most proven solutions to avoid business failure we listed in this post after thorough research and findings. one thing you have to know is that running a company is not for the faint of heart.


Understanding how to overcome business failure rationally is one of the hardest lessons to learn. No entrepreneur or business owner decides to invest in a startup only to see it shut down within a year.

solutions to avoid business failure

10 Proven Solutions To Avoid Business Failure

We decided to compile a list of ways that you can conquer and overcome business failure and turn the experience as a stepping-stone towards something greater. Kindly read through some of the proven solutions to avoid business failure. Let’s start.


  • Focus on Your Customer

Without an injection of customer’s, it will be difficult to maintain operations. If you cannot build leads, accumulate prospects, and gain new clients, then it is imperative to concentrate on the customers/clients you already have.

When you can’t get a new revenue stream, you must have to harness the power of your current patrons. Focusing on your most loyal and frequent customers can be one of the smartest business tricks you can utilize.

  • Surround Yourself with the Right People

You are the company you keep, meaning that if you surround yourself with the wrong set of people – morose, procrastinators, ignorant or lazy people– then you will adopt their characteristics.


When you are running a company or business, imagine someone in your office who shrugs about everything and says no to everything. This toxic behavior can significantly affect the performance of your business.

Instead, you want top talent on your team and your circle to be encouraging, upbeat, and equally invested in your company.

  • Establish a Contingency Plan

A business contingency plan is a very important component of every entity’s strategy planning because it prepares us for the worst scenario. This is comparable to a rainy-day savings account: Sure, one does not want to prepare for a sickness or a job loss, but life happens, and it is better to be ready than be caught unawares.


This is how contingency planning also works; Your organization has a detailed course of action to implement should an unexpected situation unfold before your very eyes. You are proactive.

Here are some tips when putting down a contingency plan:

  • Perform tests to determine or know if your plan works.
  • Refine contingencies as time progresses to ensure one adapts to changing conditions.
  • Partner with a dependable IT firm that will make sure your data is safe and retrievable.
  • Implement checks and balances to identify and find out weaknesses.
  • Designate somebody in your firm to devise a contingency plan – if you have a very large business.
  • List out your credit options, like a business loan, as a just-in-case survival element.
  • Invest in Social Media

Social media platforms such as Instagram, Twitter, Facebook, and Pinterest are all valuable tools that can be utilized when you want to generate new leads, advance your brand strategy and also amplify your digital operations. Why would you not travel to that destination if most consumers are in a certain place?

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  • Conduct a SWOT Analysis

Every organization, both large and small, should conduct a SWOT analysis. The primary objective of this technique is to understand the ins and outs of your enterprise and also what factors are taken into account before action is taken.

What does SWOT analysis stand for?

  • Strengths: (Positive internal attributes, physical assets, competitive advantage over rivals).
  • Weaknesses: Negative internal factors, like gaps in your staff or processes that need to be improved.
  • Opportunities: External elements which might contribute to your corporate success.
  • Threats: Outside forces which you do not have control over, such as a global pandemic that shuts down entire economies.

Since you are trying to overcome business failure, it is important to concentrate on SWOT analysis’s weaknesses and opportunities. These two considerations might likely have been the cause of your entrepreneurial/business demise.

  • Be Smart

Just how SMART is your company? This analysis can revive your operations quickly by quantifying the aims of your firm, enabling your organization to possess and have an articulated objective with all parties. What SMART is:

  • Specific: Your goal is elementary, my dear Watson. It is simple, precise, and unambiguous for every stakeholder.
  • Measurable: One objective is easy to measure and also assess their progress, letting you determine if you are on the right track.
  • Attainable: Your aim is realistic and very achievable. If it is a pie-in-the-sky dream, you make yourself available for failure.
  • Relevant: Your target matters a lot and relates to the entire firm, not just a few select (or none at all).
  • Time-bound: When do one want to achieve their goal? The answer to this question can matter significantly because the timeline can affect your options and solutions. Five weeks or five months, your practices can vary by the calendar.
  • Manage Cash Flow During Downturn.

During any hiccup/setback, you must have to count your pennies. Without a consistent cash flow, your firm could succumb to the basic laws of finance. If you do not have cash coming in, it will be difficult to keep your doors open; there are several ways to archive a regular injection of cash:

  • Send out invoices early to ensure you are promptly paid.
  • Contact customers in arrears who have been bucking you for weeks.
  • Ensure to Accept deposit payments in advance.
  • If applicable, use accounts receivable financing service to add the balance of cash to your coffers.
  • Refrain from falling behind on your own bills so as to avoid extra additional expenses.

Even if some of these invoices seem inconsequential, an old saying says (follow the pennies, and the dollars will follow).

  • Hire a Business Advisor

Whether you are just starting up or you have been in the field for a few years, hiring a business advisor can be one of the best investment decisions and solutions to avoid business failure you will ever make.

Since this advisor is a successful entrepreneur with a knack for the corporate world and also the marketplace, you can pick their brain about what went wrong, what you can do to move higher and forward, and also how you can achieve success.

  • Avoid Emotional Decision-Making

Not Making decisions based on emotions is one of the best solutions to avoid business failure. This may be easier said than done, most especially when one is in a moment of rage or sadness.

That said, taking a few moments to get yourself and become rational again is important to ensure you overcome the hurdles and barriers. Go for a walk, grab a coffee, etc. this is the entrepreneurial mindset you need to maintain during the cycle of bear and bull markets of your business.

  • Experiment Outside Your Comfort Zone

Entrepreneurship is all about taking risks. If you are not comfortable with uncertainty, that means you are not ready; you should work for somebody else instead of being self-employed.

Ultimately, to run a successful business/company, you need to step outside your comfort zone occasionally. In years to come, you must have accrued a reservoir of experience, knowledge, and wisdom that can be tapped into when you need them.

A lot of resources go into operating and owning a company, whether it is a hot dog stand or a consultancy firm. Not everyone knows what to do on day one, starting from cash flow management to digital marketing; it will take plenty of trial and lots of errors for your business to excel.


In the end, do you have the resilience and patience to survive the hard and harsh world of business? Better still, what have you learned throughout all this anguish and agony? These are the questions to ask oneself at the end of every workday to be sure that you are ready to move into the next stage of business.

Have you ever had to overcome any business failure? What were your tips and tricks? Join us in the comment section. Let’s discuss some of the most proven solutions to avoid business failure.

About Author

solutions to avoid business failure
Precious Ejimofor
My name is Precious Ejiofor, I am a professional self motivated, dependable writer and editor, with over 4 year of experience in writing for variety of business and platforms. I am able and capable to write on any kind of topic.
Specifically, I focus on producing persuasive and compelling contents that is thoughtful, prominent, and engaging.

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